la chargers rebrand headerla chargers brand identity logo lockupla chargers brand identity jersey patch and color palettela chargers brand identity fontla chargers rebrand primary uniformsla chargers rebrand tertiary uniform and field design

Los Angeles Chargers Rebrand

With the Chargers moving to Los Angeles for the 2017 season, I wanted to rebrand the team from a different perspective. The goal was to create an identity that retained the core branding elements like colors while coming up with a new logo to thrust the Chargers into their new city.

NOTE: This is a personal project and not an official rebrand of the Los Angeles Chargers.